Dive into D-mop x HULA's Archive. Unique. Rare. Campaigns
by HULA Marketing on Mar 12, 2025
In our recent D-mop x HULA campaigns, we showcased a group of incredibly talented creatives from the vibrant HULA community. Here are some stories about them!
Joya; Artist, Singer and Songwriter
Joya has been a vibrant force in the Hong Kong music scene since 2020. Her latest EP, Afterglow, reflects her deeply personal journey as an independent artist who identifies as Asian, female, queer, and a wife. Joya's music is a heartfelt exploration of her lived experiences, as she openly shares her unique perspective through intimate lyrics and an ethereal voice.
As part of our D-mop x HULA campaign, we are excited to highlight Joya's artistry and the authentic narratives she brings to life, celebrating the beauty of diversity in music and storytelling.
Bebe; Fashion Stylist
Bebe Mak is a fashion stylist renowned for her cool girl aesthetic that effortlessly blends edgy elements with chic sophistication. Having worked with Bebe previously, we are able to collaborate seamlessly, blending fashion and styling to create striking looks that resonate with her cool girl aesthetic.
Sharon; Model
Sharon's captivating presence as a model lit up the set, her vibe complemented by the exclusive cut-out trench coat from Maison Margiela's AW17 collection, seamlessly blending high-end fashion with the vibrant essence of HULA style.
Stay tuned for upcoming campaigns!
